Semaine du 14 septembre 2026 au 3 octobre 2026
122 articles analysés cette semaine depuis 10+ sources.
IA & Recherche
Using Local (AI) Compute To Reduce Reliance On Frontier Models via @sejournal, @chrisgreenseo. ChatGPT advertisers can now launch product campaigns from a spreadsheet. Google Wants AI Content Fact-Checked, Gemini UTM Tags.
Google Updates & Algorithm
Google’s September spam update delivers another ranking jolt. Google’s 2025-2026 Core Updates Are Destroying Local Businesses. Google changed their helpful content guidelines to emphasize good “Main Content”.
SEO Technique
WTF is NLWeb? — Whiteboard Friday. SEO for Static Sites: 8 Problems to Watch For. 69% of Marketers Are Publishing More AI Content Than Last Year (New Research Report).
SEO Local
What are AI citations? Who gets the credit when AI answers?. How to Move a Google Business Profile to Another State or New Location. Google’s AI contribution pilot pays publishers.
Analytics & Search Console
How To Find All PDFs That Have Been Recently Deindexed Using The Search Console API, URL Inspection API, And Analytics Edge. Google is paying publishers for AI answers, with some decidedly small cheques. AI Overviews Cut CTR by 23.1% in France.
Sources analysées: Search Engine Journal, Semrush blog, Onely, Blog – Sterling Sky Inc, Search Engine Watch, Neil Patel’s Digital Marketing Blog.
